STORY · PRODUKTER_
New industry: People renting out their faces for AI videos
New platforms have emerged in China where people can rent out their faces for use in AI-generated videos. The platforms offer filtering by genre such as comedy or drama, and use search terms like "supermodel" to present the faces.
WHY IT MATTERS
This shows how generative AI is creating new economic models and labor markets, while raising questions about the use of facial data and ethical implications around synthetic media content.
SOURCES
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