STORY · PRODUKTER_
OpenAI launches self-service ads manager for ChatGPT
OpenAI is opening a beta version of Ads Manager for ChatGPT, which lets advertisers manage campaigns themselves with a pay-per-click model. The tool is designed to maintain user privacy by keeping conversations and ads separate.
WHY IT MATTERS
This marks OpenAI's focus on building sustainable revenue models beyond subscriptions, and makes ChatGPT a bigger competitor in digital advertising. It opens up entirely new opportunities for marketing through AI assistants.
SOURCES
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