STORY · PRODUKTER_
xAI launches Grok Imagine API – video model with native audio and competitive pricing
xAI has launched Grok Imagine API for video generation with native audio support, 15-second duration, and pricing at $4.20 per minute including audio. Meanwhile, Google DeepMind introduces Project Genie for interactive worlds generated from text or images, while Runway focuses on animation workflows with new features like Motion Sketch.
WHY IT MATTERS
This marks an intensification of competition in video generation and interactive AI worlds. The combination of lower prices, native audio, and xAI's integration with SpaceX signals that the technology is now practically available for production at larger scale.
SOURCES
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